Applicants have already watched our training and raised their hands. Your job is to understand their situation, their reason for starting a sober living home, what resources they have, and whether they're ready to follow through.
When the fit is real, you'll explain our courses, community, and coaching in plain language, answer their questions, and help them make a decision. When the fit isn't real, you'll say so. Both outcomes protect the prospect and the community.
You also own follow-up. If a thoughtful applicant needs another conversation before deciding, you keep ownership of the relationship and make sure the follow-up doesn't drift.